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Web Content Management

On the definition of “satisfaction” in Web Content Management systems (it’s complicated)

Dries Buytaert (creator of Drupal and CTO at Acquia) posted this tweet regarding the relationship between user experience and sentiment regarding Drupal: I replied that unlike what the graphic indicated, we actually saw similar results in our research at Sitecore, and that much of this echos what Tony Byrne saw when he described a “Drupal-like […]

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Web Content Management

Should “Web Content Management” even exist as a category anymore?

One of the challenges facing customers and analysts (and vendors!) is the ever-changing definition of what a Web Content Management system even is. Tony Byrne has discussed this fragmentation in some detail. In particular, I like his characterization of “products” (which often do one thing well) vs. “platforms” (which often don’t do a single task […]

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Web Content Management

WCM systems are the hot new billionaire status symbol of 2019

Marc Benioff personally owns Time Magazine and via Salesforce Ventures, has a few million dollars invested in various WCM companies, including Bloomreach, Contentful and now $12 million in Automattic (Benioff owns 4% of Salesforce shares and they made a $300 million investment in Automattic). That may seem like a lot, but it pales in comparison […]

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Web Content Management

“Missing parts of the experience of WP VIP as a full WCM”

After the announcement of Salesforce Ventures investing an astonishing $300 million in Automattic last week, I wrote extensively on the topic and in particular the impact on potential strategic partnership between Salesforce and Automattic, given that WCM is still a gap in their portfolio. I concluded (and other smart folks in the industry agreed) that: […]

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Web Content Management

Predictions for 2020

Two analyst firms have put out some predictions for the future of WCM earlier this year; Mark Grannan from Forrester wrote a report entitled “Coming Soon: Agile Content Curation And Orchestration Will Redefine CMS” with the catchy subtitle “It’s The End Of Web CMS As We Know It (And I Feel Fine)”. There is a […]

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Web Content Management

Good product, bad business?

Following my post on CMP, Shafqat Islam, the CEO of NewsCred, one of the notable vendors in the space wrote the following comments: In a couple months there will only be one pure play CMP vendor left standing. Everyone else will be acquired, out of business, or a zombie company. Sad truth about the category. […]

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Content Marketing Platforms

CMP is ready for something big to happen…

About three months ago, Ryan Skinner – the Forrester analyst for B2C marketing professions – wrote a long (25 tweet!) thread about Content Marketing Platforms (CMP): I won’t repeat the entire thread, because you can read it for yourself directly from Ryan, but it does do a good job breaking down the current state of […]

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Uncategorized

Returning to blogging

I ended my 8-year tenure at Sitecore last week. One of the best parts of the job was doing a lot of market analysis, hardcore strategy work and getting to regularly chat and work with some of the best implementation partners in the industry. One of the worst parts of this was the fact that […]