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Web Content Management

Should “Web Content Management” even exist as a category anymore?

One of the challenges facing customers and analysts (and vendors!) is the ever-changing definition of what a Web Content Management system even is. Tony Byrne has discussed this fragmentation in some detail. In particular, I like his characterization of “products” (which often do one thing well) vs. “platforms” (which often don’t do a single task […]

Categories
Web Content Management

Using schema.org as a starting point for (headless) WCM

(Alternatively, why are WCM systems – particularly headless ones – not embedding this stuff yesterday? Comments welcome!) First, a little background for those unfamiliar with schema.org. This spartan (ugly?) website hides some very powerful technology and concepts. It’s a open community project started by various tech leaders to codify structured data for very common use […]

Categories
Web Content Management

Predictions for 2020

Two analyst firms have put out some predictions for the future of WCM earlier this year; Mark Grannan from Forrester wrote a report entitled “Coming Soon: Agile Content Curation And Orchestration Will Redefine CMS” with the catchy subtitle “It’s The End Of Web CMS As We Know It (And I Feel Fine)”. There is a […]