Joe Cicman, Sr. Analyst at Forrester, and Mark Demeny, Head of Product Strategy at Uniform, got together to demonstrate where to start when replacing your CMS and how to evaluate vendors against your organization’s needs.
Category: Appearances
How to evaluate new CMS vendors to ensure they match your organization’s needs At some point you know your CMS has to go, but then what? There’s a lot to consider. What are the options and pitfalls? Do you go CMS, DXP, or a digital experience composition platform (DXCP)? And what about headless? Join CMS […]
The metaverse has been a hot topic this year, and as Jeff Clark enjoys a holiday Ian Truscott dives into the topic with omnichannel and digital experience experts Noz Urbina and Mark Demeny.
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Coherent Thoughts Podcast
This week, James and Mark focus the discussion on content. Some of the topics include personalization, what marketers get wrong, the effect of SEO on content quality, machine learning, how much content brands need to create, and much more.