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Vendors are from Mars, buyers are from Venus: Post-Therapy discussion
After my presentation at the Boye & Co CMS Connect event in Montreal, Akshay Sura of Konabos and I discussed the session including the complexities and challenges in the acquisition and evaluation of Content Management System (CMS) software: Difficulty in CMS Acquisition (1:16-2:00): Mark highlights that evaluating and acquiring CMS software is surprisingly difficult. This difficulty
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Boye & Co presentation: Vendors are from Mars, buyers are from Venus
Ever wonder why CMS pricing is so opaque?Or why there isn’t a universal standard for content modelling?Or why do most vendors ignore authoring experience in favour of shiny new features? Or why RFPs rarely lead to the outcomes and expectations either side has? Allow me to provide the benefit of over 20 years experience working
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How composable CMS powers seamless Omnichannel engagement
Ben Thomson and I discuss all things CMS implementation-related. We discuss how composable CMS helps create seamless omnichannel experiences by breaking down silos within organizations (2:26) and between different channels (2:51). Key points include: Acknowledging performance trade-offs when moving to composable architecture, primarily concerning team workflow adjustments rather than front-end speed (44:50). The evolution from page-based content
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Composability Isn’t a Cure-All — It’s a Choice
In this episode of CMSWire TV’s Digital Experience Show, Dom Nicastro and I have a frank discussion on the realities of composability and AI’s slow maturation in digital experience platforms.
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CMS Kickoff 2024
I’ve been attending J. Boye events for a few years now – my first being four years ago in Florida. Things slowed a bit during the pandemic, but Janus regularly delivers interesting content and perspective from his expert members and those outside his community. I’m looking forward to attending the CMS Kickoff in January 15-17
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The True Cost of Content: Expert Insights on Pricing Strategies in SaaS CMS
Join our expert-led roundtable, where we delve into the dynamic world of SaaS CMS pricing models. Discover how pricing influences content architecture, what ‘content requests’ really mean, and how to navigate the transition from WCM to DXP. We’ll tackle the tough questions on API costs, the role of CDNs, and how to forecast for a
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Is The Hype Around Personalization Dead?
A discussion with Ninetailed CEO Andy Kaiser as we dive into the challenges and opportunities of modern web content management and personalized customer experiences.
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Digital Customer Experience Software: What’s Next for the Shifting Landscape?
Dom Nicastro and I explore the dynamic world of digital customer experience software, from AI’s disruptive power to the shift from CMS to DXP.
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The Changing State of The Content Industry
Roundtable discussion with fellow industry experts share their front-line perspectives on the rapid evolution of the content technology landscape and challenges faced by organizations today.
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The Hero’s Journey to Composable
The Hero’s Journey to Composable: A Conversation with Uniform’s Mark Demeny
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RFPs in a Composable World with Forrester
Joe Cicman, Sr. Analyst at Forrester, and Mark Demeny, Head of Product Strategy at Uniform, got together to demonstrate where to start when replacing your CMS and how to evaluate vendors against your organization’s needs.
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It’s Not Me, It’s You, CMS: When It’s Time to Move On
How to evaluate new CMS vendors to ensure they match your organization’s needs At some point you know your CMS has to go, but then what? There’s a lot to consider. What are the options and pitfalls? Do you go CMS, DXP, or a digital experience composition platform (DXCP)? And what about headless? Join CMS
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Rockstar CMO Episode 146: The Metaverse and Marketing Gifts Holiday Special Episode
The metaverse has been a hot topic this year, and as Jeff Clark enjoys a holiday Ian Truscott dives into the topic with omnichannel and digital experience experts Noz Urbina and Mark Demeny.
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Coherent Thoughts Podcast
This week, James and Mark focus the discussion on content. Some of the topics include personalization, what marketers get wrong, the effect of SEO on content quality, machine learning, how much content brands need to create, and much more.