It is a truth universally acknowledged, that a single user in possession of a good CMS must be in want of a better CMS. (Yours truly – with apologies to Charlotte Brontë) I wrote last week on the topic of Read more…
Dries Buytaert (creator of Drupal and CTO at Acquia) posted this tweet regarding the relationship between user experience and sentiment regarding Drupal: I replied that unlike what the graphic indicated, we actually saw similar results in our research at Sitecore, Read more…
When I wrote my post “Should “Web Content Management” even exist as a category anymore?” I got some feedback from Jake Wilund the Product Manager responsible for the Acquia Content Cloud offering in the works, asking if I should have Read more…
First reported at TechTarget: “Salesforce CMS now generally available” the release coincided with the overall Salesforce Winter ’20 update. So what does this mean in practice, particularly for Sitecore customers, where they have had a “strategic partnership” with Salesforce for Read more…
One of the challenges facing customers and analysts (and vendors!) is the ever-changing definition of what a Web Content Management system even is. Tony Byrne has discussed this fragmentation in some detail. In particular, I like his characterization of “products” Read more…
Earlier this year, McDonalds paid $300 million dollars for Dynamic Yield, a somewhat surprising fit for a fast-food giant and a tech company known for dynamic pricing and personalization. Just this week, MasterCard acquired SessionM, a Customer Data Platform (CDP)/loyalty Read more…
Each and every day, my Twitter feed is filled with references to “Customer Experience” to the point that the term has somewhat lost all meaning. Articles like “Why Focus On Customer Experience? Here’s Why.” appear daily and many of them Read more…
A lot of people are familiar with the concept of Maslow’s Hierarchy of Needs: In a nutshell, it means that in general, basic needs must be met first before moving to higher needs. But the concept can also relate to Read more…
Marc Benioff personally owns Time Magazine and via Salesforce Ventures, has a few million dollars invested in various WCM companies, including Bloomreach, Contentful and now $12 million in Automattic (Benioff owns 4% of Salesforce shares and they made a $300 Read more…
After the announcement of Salesforce Ventures investing an astonishing $300 million in Automattic last week, I wrote extensively on the topic and in particular the impact on potential strategic partnership between Salesforce and Automattic, given that WCM is still a Read more…